conferenceMagellan Travel

first_imgconferenceMagellan Travel The Magellan Travel Group conference is over for another year, and 300+ delegates agree – it’s been an exhilarating and informative three days in Perth.The final day of the 2017 Magellan Travel Group conference kicked off with great excitement as the morning session, sponsored by Intrepid Group, saw Magellan members addressed by international guests specialising in the digital marketing space.Matt Spicer, Managing Director of Genesys Email Gurus, presented the members with a dedicated Magellan Marketing Dashboard which offers all the components needed to run a successful email marketing program; from the creation of the content itself, to the management of the database and delivery, plus access to support and a friendly helping hand when inspiration or assistance is needed.Matt SpicerGregory Wilshire, Director of Operations from Axus Travel App, presented the members with their Digital Itinerary technology. Through a host of efficiencies, AXUS allows members to create sleek, branded, printed and mobile itineraries in a fraction of the time they would normally spend creating custom documents. This platform facilitates a superior level of customer service and engagement in a format which is particularly relevant in our ever-advancing digital world.Gregory WilshireMagellan’s Marketing Manager, Michelle Kerr said: “Being able to launch easy, effective, and supported digital marketing services which ensure that our members’ individual businesses and brands remain the hero was such a thrill this morning.“I could not be more pleased with the enthusiasm that the members have expressed with regard to the digital solutions we have made available to them over the last few days.” Journey By Design at the Business ExchangeFriday’s final sessions saw a considerable focus on the conference theme of Effective Partnerships and facilitating opportunities and platforms for these partnerships to grow.In the late morning Business Exchange forum, Magellan agency owners sat down with 72 of Magellan’s Preferred Partners. The conference sessions for the day wrapped up with Company Secretary, Sam Rotberg, giving members a detailed and transparent presentation of the financial results for FY17 and Magellan Manager of Commercial and Operations, David Stafford, presenting a comprehensive report on the Groups Preferred Partners. Stafford spent time foreshadowing plans to engage more strongly than ever with preferred partners to deliver on effective partnerships including preferred strategy and directional selling.David StaffordMichelle Kerr led a dedicated session for Preferred Partners, to outline how they can leverage the new Magellan Member’s Portal and digital marketing platform.As is tradition, Magellan finished the last day of conference by facilitating an open forum, inviting questions and discussion with Members on all areas of interest including future plans for the Group.Andrew Jones – Open ForumTOP IMAGE: Some of the Magellan Members on a Perth Walking Tourlast_img read more

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